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Translation Clients – Transactional or Relational
Clients of translation companies can be segmented according to an almost limitless number of criteria. Establishing segmentation categories can be helpful to translation vendors in the process of creating marketing plans to target and effectively attract clients in one or more segments/categories. Often translation vendor clients fall into either a ‘transactional’ or ‘relational’ category. The […]
Employee Handbook Spanish Translation
Every year our company translates numerous employee handbooks into Spanish. In fact, as this blog is being written we have multiple such projects in progress. In subsequent years after the initial translation often updates are made to the original sosurce document in English and they then need to be reflected in the Spanish version. We […]
Translation Clients – Transactional or Relational
Clients of translation companies can be segmented according to an almost limitless number of criteria. Establishing segmentation categories can be helpful to translation vendors in the process of creating marketing plans to target and effectively attract clients in one or more segments/categories. Often translation vendor clients fall into either a ‘transactional’ or ‘relational’ category. The […]
Employee Handbook Spanish Translation
Every year our company translates numerous employee handbooks into Spanish. In fact, as this blog is being written we have multiple such projects in progress. In subsequent years after the initial translation often updates are made to the original sosurce document in English and they then need to be reflected in the Spanish version. We […]